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The unique 3-step routine from JOHNSON’S® is the first and only nighttime routine clinically proven* to help babies and toddlers seven to 36 months sleep better in just one week.

The Science Behind JOHNSON’S® Proven 3-Step Routine

With over a decade of scientific partnerships with behavior and sleep experts such as Dr Jodi Mindell, a clinical psychologist specialising in paediatric sleep medicine, we know just how important a good night’s sleep is to the overall health, cognitive ability and the mood of your little one, as well as the happiness of the whole family.

We evaluated over 300 000 baby sleep profiles, leading to the discovery of the importance of multisensory bedtime rituals, and the development of our clinically proven 3-step night-time routine.

Our JOHNSON’S® 3-Step Routine incorporates bath time and massage, two key rituals that help engage your baby’s sense of smell and touch while strengthening your bond and preparing him for a good night’s sleep.

Try it for seven nights and see what a difference it could make for your baby and you.


Step 1Step 1 – Warm bath

Bath time is the perfect way to start your baby’s pre-bed routine. Use a wash with an enjoyable and familiar scent, such as JOHNSON’S® Baby Bedtime Bath, to help you soothe your baby before bed.

In studies, babies bathed with a fragranced bath product (compared to those who weren’t) spent nearly 25% less time crying before sleep.

Along with engaging your baby’s sense of smell, bath time encourages routine touch, which can lead to improved physiological, cognitive, emotional and social development.

Discover more tips for bathing your baby


Step 2Step 2 – Baby massage

A soothing massage is a wonderful way to make your baby feel secure, loved and ready for sleep. Use an oil with a relaxing scent like JOHNSON’S® Baby Bedtime Oil.

Research has shown that routine touch and massage improves sleep quality and quantity when part of a before-bed routine.

Massage can also help you recognise and respond to your babys body language and it's a great way to make your little one feel safe and secure. In fact, research has shown that along with better sleep, there are many other significant health benefits to baby massage, including bonding with your baby.

More benefits of baby massage


Step 3Step 3 – Quiet time

Learn a soothing lullaby created to help your baby drift off to sleep.

After giving your baby a warm bath and a relaxing massage, it's time to send him off to sleep with a little quiet time together.

Close contact between you and your little one helps calm your baby’s breathing, relaxing him for bed - a great reason for a post-bath cuddle.

Make sure you keep the atmosphere calm and cozy. If you choose to feed at this time, be sure not to feed your baby to sleep. Feeding could become something your baby expects, making it hard to change later. Instead, you can help your baby wind down further by reading or singing softly.

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